Social Media lead for adidas Originals for the launch of #YEEZYSEASON3 from KANYE WEST.

Ran a reactive social media rollout for the liveshow at Madison Square Garden.  

The hero image @adidasOriginals posted of Kanye West during #YEEZYSEASON 3 

The hero image @adidasOriginals posted of Kanye West during #YEEZYSEASON 3

 

A model wearing the forthcoming #YEEZYBOOST 350s, revealed during #YEEZYSEASON 3

A model wearing the forthcoming #YEEZYBOOST 350s, revealed during #YEEZYSEASON 3

 A selection of models showing off the new adidas Originals by KANYE WEST silhouettes during #YEEZYSEASON 3

 A selection of models showing off the new adidas Originals by KANYE WEST silhouettes during #YEEZYSEASON 3

Rapper Young Thug in the newly revealed YEEZY BOOST 1050s

Rapper Young Thug in the newly revealed YEEZY BOOST 1050s

A live shot of models taken at the #YEEZYSEASON 3 launch

A live shot of models taken at the #YEEZYSEASON 3 launch